Isa#whereisisa
For new artist Isa, the objective was to create an identity that was simple yet fresh and slightly cutting edge. Due to Isa’s experience as a fashion model, her look had to also feel like high fashion yet influenced by a young tastemaker. Mood boards were created to help guide us to three different looks. Wordmarks, digital covers for the EP plus three subsequent singles and a design direction for web were all developed.